Timoni West is a web designer in San Francisco.
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July 20th, 2009

Some designers I spoke to are less than thrilled with the whole design policy idea. An architect said emphatically, “Good design needs no spokesperson, needs no voice other than itself.” Yet I’m not convinced that’s always the case. Otherwise, we wouldn’t be living in, as I’ve heard one homeowner describe it, “a house with a Spanish Gothic front”, or driving Pontiac Aztecs through poorly designed intersections, and signing on for balloon payments, among countless examples. Design doesn’t need good PR; it needs to be recognized as essential to good practice. Anything that can help facilitate the importance of design as part of larger systems thinking is a positive.

…What does frustrate me about the whole notion of a U.S. Design Policy is that the country needs one at all. It feels weird to have to defend design’s importance, yet also completely necessary. The United Kingdom has had a policy in place since 1949; Japan since 1956. In countries like Finland, Sweden, South Korea and the Netherlands, design is a no-brainer, reflected by the impeccable elegance, usability and readability of everything in those countries from currency to airport signage. These places support strong design policies and a deep-seated understanding and engagement of the value of design by their governments. More than the U.S. they seem willing to recognize the value of design both in terms of economic competitiveness and its benefit to quality of life.

Designs on Policy, via Allison Arieff’s blog in the New York Times

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