Timoni West is a web designer in San Francisco.
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Posts about tablet
January 28th, 2010
So too it’ll be with computers. Eventually, most will be like the iPad in terms of the degree to which the underlying computer is abstracted away. Manual computers, like the Mac and Windows PCs, will slowly shift from the standard to the niche, something of interest only to experts and enthusiasts and developers.

Daring Fireball: Various and Assorted Thoughts and Observations Regarding the Just-Announced iPad

Windows has certainly been heading down the “automatic” direction for years—on Vista, I can’t even tell where downloaded files live (much less my non-techy coworkers). Programmers, and future programmers, will always find the command line, and if it’s not available they’ll hack the computer to find the command line. Most users will never know the command line exists.

apple ipad tablet

This is why it’s worth learning about advertising

superamit, stammy, rinich:

From Apple.com:

Our most advanced technology in a magical and revolutionary device at an unbelievable price.

Bam! That’s their selling point! Somebody gets paid lots of money to write that sentence, and they earn it all, because that sentence will sell several billion of these things.

I don’t know that I agree with the “magic” component rinich mentions several times in this post. Delight comes from recognition, and recognition is a fleeting feeling. But I do agree that the price point is absolutely the most compelling selling point of the Apple Tablet*. It’s cheaper than an iPhone and works, and is friendly, out of the box. That’s amazing. The Latitude XT2 costs $2k. Apple is marketing this for the common man, and the prices match up with the intended consumer audience.

*I’m just ignoring the whole ‘iPad’ moniker. Terrible.

—Timoni

ipad apple tablet
January 25th, 2010
So, whilst I’m sure whatever it is will be outstanding in the aesthetic, my interest is less concerned with the reveal of a beautiful artifact, but to discover why I’m supposed to want one; the design of the product experience; the very reasons for this device to even exist in a world where tablet computers have been a stupid (or at best, niche) idea.

— benw

Exactly. Nobody’s excited about the idea of a new tablet device: everybody’s excited (or skeptical) about how Apple would manage to make us want one.

apple tablet
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